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Spring Expo Starts Tomorrow

So, tomorrow is day 1 (or, for you Carmel shoppers, the only day) for this year’s Spring Expo. For those who’ve never been to one, twice a year we have a whole gaggle of our reps come in to our local brick-and-mortar Indianapolis stores and show off all their stuff, answer your questions, etc… Generally it’s a good time to get to try out some rare equipment you might not get to see on shelves normally (like Leica’s line-up, Olympus’ Top Pro Lenses, Nikon and Canon’s tilt shifts, etc).

And of course there’ll be specials, deals, sales, limited offers, you name it bouncing around, too, and I’ll be posting some of those on our homepage tomorrow. There’ll be buyers on hand to relieve you of old equipment and liberate some funds for shiny new toys, if you’re so inclined. It is spring, after all, out with the old, in with the new.

This time around you’ll be able to chat with reps for Canon, Nikon, Olympus, Sony, Manfrotto, Gitzo, Elinchrom, Sandisk, Sigma, Tamron, Tokina, Hoya, Tenba, Lowepro, ThinkTank Photo, Lastolite, Avenger, Mamiya, Leica, Skooba, Induro, Kingston, Westcott, and more.

Expo is at our downtown store Friday and Saturday April 23 and 24 from 10:00 am until 3:00 pm. It’ll be at our Carmel store Friday only 5:00 until 7:30 pm.



Hoya Introduces HRT Circular Polarizers

HRT, or “High Rate Transparency,” is what you can expect to see printed on a new series of Hoya circular polarizers, it seems. What this means, mostly, is that they use a new film that polarizes as normal, but remains about 1/3 stop brighter while doing so. For those of you inexperienced with C-Pols, they tend to cost you about 1 stop in light, making them useful as a 1 stop ND and for making your camera looks like it has tinted windows (like a real gangsta), but not so hot if you were shooting lakes at dusk.

So, luckily, these new C-Pols will be 1/3 stop brighter, which will of course matter so some and be irrelevant to others, but it’s still a nice new offering. And, apparently the new film has UV cut-off filters on its own, so they’re UV filters, too, for those of you with no or weak cut-off filters built over your sensor (or, for those of you nuts using this “film” stuff I hear about).

Pricing and availability still unknown.




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