D3x Nikon digital SLR cameraSo, while this is old news in the forum worlds, it’s new news in the official world: the D3x has been announced. 24.5 megapixel sensor as more-or-less widely expected. I’m impressed it can shoot 50 mb RAW files at 5 frames per second. Time to start stocking up on 16 GB compact flash memory cards, and lets hope Sandisk trots out some 32 GBs this season.

But, I think my favorite thing about this camera is how it’s clearly designed for a purpose. Yes, I’m talking about the new 100-1600 native ISO range. Yes, it can only push the ISO to 6400, low by today’s standards and seemingly against everything people want from full-frame sensors. But, it seems fairly obvious Nikon wasn’t intending this to be a low-light champion, there’s the D3 and D700 for that purpose. No, this is a new beast designed for work that more than likely already needs a camera tripod. Studio, landscape, macro, fashion– the D3x is claiming a dynamic range and tonality gradient that’ll go head-to-head with medium format.

And I say good for them, taking an 8,000 buck camera and pulling it out of the ISO war. It’s a nice reminder that cameras are tools, you pick the best one for your needs, and if you don’t need ISO 25,600 it becomes little more than a number on the spec sheet.