Sony Alpha A550

Sony’s offerings, the a550 and a500 have a big, beautiful (and looks affordable) bowl of alphabet soup. Hur hur. The dish looks like this:

APS-C CMOS Exmor – 14.2 megapixels in the a550 and 12.3 in the a500 -both with an ISO up to 12800.
HDR – two images combined in less than ten seconds to produce HDR (and even counteract your coffee shaking hands)
CCD-Shift SteadyShot Inside – Keeping image stabilization corporeal (you know, in the body) for 2.5-3.5 stops
TFT Xtra Fine LCD – 921,600 dots that you can angle up, down, all 3 inches of it, on the back of your a550
TFT Clear Photo LCD – 230,400 dots with the same range of motion with as above, but this is on the a500
RAW+JPEG – YEAH!
NP-FM500H – 1650mAh for neigh on 1000 shots using the viewfinder.

Ok, it’s not Campbell’s, but there’s enough to play magnetic poetry. (Exmor Steady, Xtra Shot Fine).

In any case, Sony’s continued effort to layer features across price-points is promising. They’ve both got two sensors for live view through the viewfinder using phase detect AF and the usual, slower, method for what they dub Manual Focus Check Live View – as a Lensbaby user and being a fan of a fast manual focus prime (Derek’s OM 50mm 1.4), that’s a nice feature.

Call us up to get on the wait list early – 800-726-5544.